I have had Creative Twilight now for five and a half years. In the blogging world that’s damn near a lifetime. I started the site for commission painting I was doing at the time and it evolved into a Warhammer 40K blog. I quickly discovered that blogging was addicting and that it helped feed my hobby motivation. I wanted to show everyone what I was working on and to share my thoughts on the game. Blogging continues to keep me motivated to do the hobby stuff that I enjoy.
Something I feel every blog needs to be successful is a voice, a focus. All of my favorite blogs are blogs that do something very well, whether that’s hobby tutorials, gaming editorials, etc. Finding the voice for Creative Twilight is something I have struggled with over the years. I have learned what I don’t want the blog to be, usually through trial and error, but I had not found what I wanted it to be.
I have often commented here, and on other blogs when the subject arises, that I would rather have less traffic with higher reader engagement than high traffic with little engagement, or the wrong kind of engagement. How to approach that has been the dilemma; how to get more people caring enough to comment and share.
Now, I can’t say that I’ve found the answer but I think we’re on to something. In talking with Kamui on the subject I expressed this and he had some great feedback. See, we aren’t master-class painters and people don’t come here like they do with James Wappel to see stunning figures. Breaking down painting techniques isn’t exactly something we do either, however Dave at Wargaming Tradecraft does it well. What we are though is a group of people with a lot of experience that can share those experiences with everyone. Those experiences aren’t always positive either, not every project comes out as planned, but sharing that with everyone is just as useful as when things go perfectly.
Teaching people is something I really enjoy, as well as the other authors here, it’s why we blog. Getting asked for advice on anything is a proud moment because it means your opinion matters and you’re doing something well. This is what we want to bring forward with Creative Twilight, sharing these experiences and creating approachable hobby content based on years of experiments, the good and the bad. We may not be the best in any one area regarding this awesome hobby we enjoy, but if what we’ve learned can help readers, motivate them and propel them, then that’s what counts.
To our readers I ask, is there something we do, or have done, that you would like to see more in-depth? Anything is fair game here and knowing what you all enjoy, the reasons you come here, will only help us deliver to you more of what you enjoy.
I’m really looking forward to this new approach and I hope you all do as well.